If you’ve made a resolution this year to yourself to stay on top of your social media initiatives, be glad. New research out from Accenture Interactive is predicting that earned media will be more important and receive more support than paid and owned media over the next 5 years. In a survey of senior marketers from around the world, nearly 40% of the interviewed said that digital budgets will account for over 75% of their marketing budgets.
Quick Sprout has released a new infographic with some great stats on the best times to post on social media channels – find out if you’re reaching your ultimate audience here.
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