Blindside is 2020.

We’ve all used the old phrase “Hindsight is 20/20” when describing the fact that it is easy for one to be knowledgable about an event after it has happened. Well, had we known now what this year had in store what would we have done differently say starting in February or March? No matter what industry you’re in, we have all been blindsided this year and we’re all hoping that 2021 is magically going to return business to normal.

So what are you going do to in the first few weeks of the new year as you look to your business future? Do you have the right people or teams in place to help you make those decisions to take 2021 in the right direction? If not, you might want to consider looking for an objective resource such as an outside marketing consultant. We’ve come through 2020 helping clients make sound decisions, even if those were to shift course into unknown territories. A good consultant will hear out all of the ideas, suggestions, and perspectives, and will build a consensus based on what’s best for your business. If you’re ready, we’re here to help you grow back to work.