Posted by & filed under Retail Marketing.

Consumers will continue to be frugal this holiday season according to a new survey by YouGov. Still, there are a few “must have” brands out there. The average adult expects to complete 46% of his or her holiday shopping online this year, however expected spending for the holidays drops from $521 in 2010 to $451 in 2011.

Top mentioned “Must Have” brands:
1. iPad
2. Kindle
3. iPod
4. Xbox
5. iPhone

Top mentioned “Must Have” categories:
1. Clothing
2. Gift cards
3. Toys
4. Books (Really? Like old fashioned books with pages you can spill coffee stains on?)
5. Money

Everyone have a very Merry Christmas and best wishes for the New Year!

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(Photo credit of the Herald Sun)

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