It’s The Most Wonderful Time of The Year, Right Parents?

Posted by & in category Marketing Musings.

Summer has been my favorite season my whole life. Even in my 40 somethings when I see the first back-to-school commercial I cringe. So in honor of the new school season Bachelor Degree Online has posted 10 of their favorite back-to-school commercials. See the whole list here: http://www.bachelorsdegreeonline.com/blog/2012/the-10-cleverest-back-to-school-promos/#.UDe0_kT-LLL My personal favorite is the Alice Cooper… Read more »

For the Love of Cherry Garcia, How Does This Spot Make Anyone Want to Eat Ice Cream Ever Again?

Posted by & in category Marketing Musings.

This is a real commercial. For a real product. According to Business Insider, there are two spots for Little Baby’s Ice Cream and the spots star what Philebrity describes as “the incomparable Malcolm, an asexual, genderless, non-human (but human-esque) being that formed from a failed batch of Duck Sauce Vanilla ice cream.” HUH? Appropriately, Little… Read more »

Happier Than Gallagher At A Farmers Market

Posted by & in category Marketing Musings.

I have always applauded Geico for their penchant for exploring wacky and endless creative concepts in hawking car insurance. Now the Martin Agency has come up with the “Happier Than” campaign which compares the happiness factor of buying insurance to other favorite activities. The first spot aired on Letterman last night and additional spots will… Read more »