Posts Categorized: Marketing Musings
This is just one of those stories I am going to HAVE to follow up on. The UPI reports today that a North Carolina grocery store’s highway billboard for a new line of beef is drawing the attention of commuters by radiating the smell of grilling steak. The Mooresville billboard for Bloom grocery stores is… Read more »
When I see ads like this, I like to pretend I’m on the client side and I’m listening to the creative director pitch me on the concept: CD: We need a larger than life, toned young attractive man to embody our brand image. And, I mean the focus is on “body”, you see? ME: Uh,… Read more »
For all you creative types out there, we’ll be taking submissions on the backstory of the creative brief for this commercial. Heartbroken little boy + Creepy Man Puppy + bag of chips = Marketshare???