Apparently Radio Is Alive and Well! At Least For The Next Five Years.

Posted 2013 at by & in category Media.

From Marketing Charts – while a recent survey found a majority believing that in 5 years, Americans will primarily listen to streaming radio versus traditional AM/FM radio, another study, this time from Clear Channel Media and Entertainment (CCM+E), begs to differ. According to the “State of Listening in America” study, 69% of respondents agree that… Read more »

Super Bowl Ad Facts and Figures – Did You Know The Coca-Cola Site Crashed Among Other Brands?

Posted 2013 at by & in category Media.

The Super Bowl is over, and the stats about the commercials are pouring in. Which ads were most effective? Which were shared the most? Which brands integrated social media mentions into their commercials? The following article rounds up and distills the research surrounding the performance of the Super Bowl commercials. First off, a look at… Read more »

We Apparently Love Us Some Zombies!

Posted 2012 at by & in category Media.

‘Walking Dead’ Returns to Series-High 10.9M Viewers Most-watched telecast for any drama series in basic cable history among total viewers By Tim Baysinger — Broadcasting & Cable, 10/15/2012 3:42:53 PM Sunday’s third season premiere of AMC’s The Walking Dead delivered record ratings again for AMC, attracting 10.9 million total viewers, an increase of 50% over… Read more »