Coca Cola Takes Facebook From Virtual To Reality Seamlessly With Incredible Technology

Posted 2010 at by & in category Social Media.

Leave it to one of my favorite brands (and an account I cut my marketing teeth on) to combine incredible technology and social media in a very innovative promotion. Daniel Snyder, writer for Information Carnivore, shares the promotion where Coca Cola Village in Israel partnered with Facebook to seamlessly allow the teens enjoying themselves at… Read more »

The Grand Slam of Social Media Mistakes – A Lesson Learned from Denny’s.

Posted 2010 at by & in category Social Media.

Whoever is directing the social media initiative for Denny’s Restaurant is either one of the luckiest people not to get fired or a family member. Since October of 2009, the menus of 1,500 Denny’s restaurants have invited customers to join the social-media conversation at Twitter. Good idea, right?. But there’s a serious problem – the… Read more »